The Programme

Eight modules. Forty-five short lessons. One real business.

A guided path from idea to first sale. Ten minutes a day, each lesson ending with a single action, so you're building as you learn, not just taking notes.

The introduction and Module 1 are free, forever, with no card. Work through it at your own pace; unlock the full path whenever you're ready for £9.99$12.99/month or £79$99.99/year. Here's everything inside.

00

Introduction to This CourseFree

How the path works, and the commitment that makes it stick. Ten minutes before you begin.

  • Welcome to your business journey
1 lesson · about 10 min
01

Foundation & MindsetFree

Reset how you think about risk, time and what it really takes to start, so you actually begin.

  • What it really takes to start a business
  • Assessing your readiness
  • Finding your business idea
  • The realities of self-employment
  • Setting realistic goals and expectations
6 lessons · about 60 min
02

Your Business Idea

Find it, validate it, and define exactly what you're selling, before you waste a weekend building.

  • Validate your idea
  • Know your market
  • Define what you're selling
  • Your business model
5 lessons · about 50 min
03

Business Fundamentals

The essential admin, made ten-minute-friendly. The boring bits that quietly stop most people.

  • Choosing your business structure
  • Registering your business
  • Legal requirements and compliance
  • Business names and branding basics
  • Essential business insurance
6 lessons · about 60 min
04

Financial Setup

Bank accounts, pricing, invoicing, tax and cash flow. No spreadsheet PhD required.

  • Setting up your finances
  • Understanding money in and out
  • Pricing for profit
  • Invoicing and getting paid
  • Tax basics for business owners
  • Financial planning and cash flow
7 lessons · about 70 min
05

Build & Launch

Your minimum viable offer, a simple website, and your first public day. Small, specific, shippable.

  • Your minimum viable offering
  • Building your website
  • Setting up operations
  • Your launch plan
  • Your first 90 days
6 lessons · about 60 min
06

Find & Win Customers

Understand them, reach them, and close the sale, without sounding like an ad.

  • Understanding your customer deeply
  • Marketing fundamentals
  • Sales fundamentals
  • Your customer acquisition system
5 lessons · about 50 min
07

Run & Grow Your Business

The systems and the few numbers that keep a business running once it is real.

  • Daily operations and systems
  • Delivering excellence
  • Managing money and metrics
  • When and how to scale
  • Overcoming common challenges
6 lessons · about 60 min
08

Your Action Plan

Turn everything you've done into a concrete 90-day roadmap, and a week one list you can start on Monday.

  • Your 90-day launch roadmap
  • Your week one action list
  • You're ready to launch
3 lessons · about 30 min

Start with Module 1, free.

See exactly how it works before you pay anything.

Start module 1 free →