The 8-module path · Module 1 free

Your 90-day plan for starting a business, broken into 10-minute lessons.

Not another course. A step-by-step app that takes you from idea to first sale, in daily sessions small enough to fit around a full-time job.

See the 8 modules ↓
No credit card to start Then £9.99$12.99/mo or £79$99.99/yr · cancel anytime UK & US · built for the self-employed journey

Most people never start. Here's why.

It's almost never a lack of ideas or ambition. It's a handful of predictable traps that stop people before they ever make a pound. Startup From Scratch is built to walk you straight past every one of them.

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Waiting to feel "ready"

Ready never arrives. People spend months researching and planning instead of taking the one small step that would actually teach them something. The path replaces "get ready" with "do this today."

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Building before validating

Pouring weekends into a product nobody's confirmed they'll pay for. We flip the order: prove someone wants it before you build a thing.

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Drowning in the "boring" stuff

Company structures, tax, invoicing, insurance. The admin that quietly kills momentum. We make each piece a 10-minute lesson with one clear action.

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Trying to do it all at once

Overwhelm is the number one reason people quit. One short lesson a day beats a 40-hour course you never finish. Small steps, every day, compound.

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No idea what to do next

Most advice leaves you with a notebook full of theory and no sequence. Every lesson here ends with the exact next move, so you're never stuck.

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Going it completely alone

Without structure or a plan, motivation fades in a fortnight. The 90-day path gives you a track to run on, so starting doesn't rely on willpower.

Every step you need. Nothing you don't.

Eight modules. One short lesson per day. Finish the path, launch the business. That's the whole premise.

Module 01

Foundation & Mindset

Reset how you think about risk, time, and what it really takes to start.

5 lessons · 50 min total
Module 02

Business Fundamentals

Structures, naming, legal basics, insurance. The boring bits, made 10-minute-friendly.

6 lessons · 60 min total
Module 03

Your Business Idea

Find it, validate it, define what you're actually selling. Before you waste a weekend building.

5 lessons · 50 min total
Module 04

Financial Setup

Bank accounts, invoicing, cash flow, getting paid. No spreadsheet PhD required.

4 lessons · 40 min total
Module 05

Build & Launch

Your minimum viable offer, your website, your first public day. Small, specific, shippable.

5 lessons · 50 min total
Module 06

Find & Win Customers

Understand them, reach them, close the sale. Without sounding like an ad.

5 lessons · 50 min total
Module 07

Run & Grow

The money metrics that actually matter, and how to keep customers coming back.

4 lessons · 40 min total
Module 08

Your Action Plan

Walk out with a concrete 90-day plan and the first 30 days already booked into your diary.

3 lessons · 30 min total

No courses to finish. Just a path to follow.

01

Open the app

The next lesson is already queued for you. No decision fatigue, no searching for "where was I?"

02

Read for 10 minutes

Short, direct, UK- and US-specific. No jargon. No filler. No videos you have to plan your day around.

03

Do the action step

Every lesson ends with one real thing to do, so by lesson 40, you have a real business. Not a full notebook.

What you'll have by the end.

This isn't a course you finish and forget. Work through the path and you walk away with a real, running business, not a folder of notes.

A validated business ideaOne you've confirmed real people will pay for, before you build it.
A properly set-up businessStructure, bank account, invoicing and the legal basics, all sorted.
A minimum viable offerSomething small and specific you can actually sell, and a way to take payment.
Your first customersA simple, repeatable way to find people and win the sale without feeling pushy.
The numbers that matterKnow your cash flow and the few metrics that tell you if it's working.
A concrete 90-day planYour first 30 days already mapped and booked into your diary. No guessing what's next.
Why I built this

I didn't learn how to start a business from a book. I did it.

In 2022 I left a comfortable job at a fast-growing tech company, and with two others started our own business from scratch. No customers, no playbook, just an idea and the will to make it work. A few years on it's an international company with a team spread across the UK, US, Europe and the Middle East.

Along the way I learned that starting isn't about being fearless or having the perfect idea. It's about knowing the right next step and taking it, day after day. Most people never start because no one ever shows them that sequence.

Startup From Scratch is the guide I wish I'd had: the exact steps, in the right order, small enough to fit around a full-time job. All of it comes from having actually done the thing: the wins, the mistakes, and the boring-but-essential bits in between.

Fergus Magennis Founder, Startup From Scratch
Simple pricing

Module 1 is free. The full path is £9.99$12.99 a month.

Start module 1 today with just an email address. No card, no trial clock. When you're ready for modules 2–8, it's £9.99$12.99/month or £79$99.99/year (about two months free). One plan, everything included, cancel anytime in two clicks.

The Startup From Scratch mascot, your guide to starting a business.

Questions

The honest answers. Anything else, ask us at hello@startupfromscratch.co.uk.

Module 1 is completely free. No credit card, no trial countdown. The full programme (modules 2–8, plus everything we add) is £9.99$12.99/month or £79$99.99/year. Cancel anytime from your account page and you keep access until the end of your billing period.
40 lessons across 8 modules. At one a day you're done in six weeks, two a day and it's three. Go faster, go slower, it's yours. The 90-day plan you finish with isn't the programme. It's your first three months in business, already mapped out.
We cover UK (Companies House, HMRC, VAT) and US (LLC, EIN, state filing) setups with callouts in each. Most of the programme (mindset, idea validation, customer research, launch) is country-agnostic.
No. Module 3 is entirely about finding one, and Module 1 helps you figure out what you're actually looking for. Plenty of members join with nothing but the itch.
That's exactly who we built it for. Every lesson is ~10 minutes of reading plus a short action step. No videos, no calls, no forum FOMO.
Genuinely free, with no card and no countdown. Module 1 is yours to work through at your own pace. If you want Modules 2–8, that's when the £9.99$12.99/month or £79$99.99/year plan kicks in, and only if you choose to.
Courses and books hand you information and leave the sequencing to you, which is why most go unfinished. Startup From Scratch is a path: the right steps in the right order, one queued for you each day, each ending with a single action. You're building a business as you go, not collecting notes to act on "later."
You can jump to the modules that matter to you: validating your offer, finding customers, or the money metrics. Plenty of members use it to plug the specific gaps that are holding an early business back, rather than starting from lesson one.
Two clicks from your account page, any time. No email, no phone call, no retention hoops. You keep access until the end of the period you've paid for.

The only thing between you and module 1 is a free account.

Sign up today, start module 1 tonight. Finish it before your next coffee.

Module 1 free No credit card 5-second signup